[youtube=http://www.youtube.com/watch?v=pSB_acKqmpI]
Lap 2 of Memory Lane
We couldn’t believe we let our 10th birthday slip by without so much as nod, so we made sure to take some time to reflect on our birthday this year. HAPPY YEAR ELEVEN, EVERYONE! Here we go for lap 2 of Memory Lane!
ENGINEERING TALENT
Duracell Water Tower
This 6-metre tall beauty debuted at the 2005 Big Day Out Music Festival. With its ingenious portable design, the branded tower with 10 water stations kept festival-goers hydrated throughout the day-long event in the scorching summer heat. Perfectly positioned near the main arena and standing high above the masses, thousands would have had “Duracell” on their thirsty lips that day.
Besides hitting the demographic nail square on the head, the water tower was a functional dream because Big Kahuna designed it so that the huge unit could fold neatly down to sit on the back of a small truck for transportation. The client loved it so much, we re-branded it two years later for Bacardi Express.
More of Big Kahuna’s promo devices…
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“9.99”
From mammoth to miniature, Big Kahuna Imagineering developed several miniature camera devices that were truly mini-groundbreakers for the 2009 stop-motion animated feature film “9.99”. One of our such devices was an SLR digital still live video split that allowed the camera crew to see the movements of the stop-motion animation characters in real time as they were positioning before the next frame. This tiny little device averted the need for over-sized frame stores of digital, single-shot photos, making the filming process much smoother and economical for this adventurous, modern-day, Australian animation epic.
More of Big Kahuna’s technical devices…
Other past Big Kahuna projects…